Posted April 7, 2008
Twins catcher Joe Mauer is 3-for-15 (a .200 average) in his major league career as a pinch hitter.
March Madness: Too Many TV Ads
Got a to-do list of household tasks tonight? Feeling sorry for yourself because you want to watch the NCAA national championship game between Kansas and Memphis? No problem. TV’s over the top number of commercials will offer so many breaks in the game action you can tackle your tasks, too.
I am prepared for each commercial. If I am feeling ambitious, I may do some stretching exercises, or in a rare moment knock off a few push ups. I even find paying bills more pleasant than the commercial breaks. And like other fans, I often reach for the remote and channel surf.
This rant isn’t directed at just the national championship game. College basketball, profiting from the mega payday of television, has damaged its wonderful sport by allowing the networks too many commercials in each televised game. From games in November right into April, fans in the arenas and watching at home have to either cope or flee from advertising pollution.
Each game has pre-determined commercial breaks that occur at approximately the 16, 12, eight and four minute marks of the two 20 minute halves. That’s annoying enough, but there’s also the spontaneous timeouts called by coaches.
I recall a game where a coach called timeout within the first minute of the second half. Then after viewers worked their way through a full run of commercials, the other coach called timeout within the second minute. If you’re tracking this, you know what comes next: the obligatory 16 minute mark break in the action. That’s three full rounds of commercials totaling at least six minutes while we saw about four minutes of game action.
Earlier this winter I turned on ESPN2 to watch the “end” of a game preceding the Michigan-Minnesota telecast. It was approximately 7:50 p.m. when I tuned in and realized there were about six-plus minutes to play in the game. At about 8:20 p.m. the game ended and the Gopher game was, of course, joined in progress. Thirty minutes to play about six minutes thanks to timeouts and deliberate fouls to stop the game clock. Outrageous!
In Saturday’s semi-final Final Four game between UCLA and Memphis there were seven commercial breaks in the first half. Two of the breaks lasted about 30 seconds, the other five were over two minutes including one I clocked at 2:45 including CBS program promotion. Commercials and promo messages totaled over 10 minutes in the first half. The first half began at about 5:12 p.m. and ended at approximately 5:58 p.m. so it required about 46 minutes to play a 20 minute half of basketball.
No other major TV sport, including the NBA, allows so many timeouts and commercial breaks in such short spans of game action. This is a disservice not only to the ad weary fans but also to the players who have fewer long stretches of uninterrupted play that are both a beauty to experience and watch.
College fans are bothered and even may be driven away by the problem. Don’t be surprised if ratings are down for March’s NCAA tournament games. Even if they’re not, you can be sure a lot of ads were never watched. Go get the task list!
In Saturday's Final Four game between UCLA and
Memphis there were seven commercial breaks in the first half.
No other major TV sport allows so many
timeouts and commercial breaks in such short spans of game action.
Heat, Wolves on Different Paths
On February 6, the Miami Heat traded Shaquille O’Neal to the Phoenix Suns. The Heat had the worst record in the NBA, 9-39, but the Timberwolves, 10-38, were a close second. Today, with the 82 game NBA season almost at an end, the Heat are 13-64, the Wolves 19-57.
Although mathematically possible, no team is going to “catch” the Heat on their way to the worst record in the league. The prize for fewest wins and most losses, of course, is that the Heat will have the greatest likelihood of lucking out in the upcoming NBA draft lottery. That system determines the order of drafting in the annual NBA draft of college and foreign players, and the team with the poorest regular season record has the best odds of securing the No. 1 pick.
While the Wolves have been winning an occasional game (3-7 in their last 10), the Heat have been awful, winning just four games in two months (one in their last 10). Heat president and coach Pat Riley metaphorically posted a “gone fishing” sign when he sent O’Neal to Phoenix and later announced that with 21 games remaining in the season his other superstar, Dwayne Wade, wouldn’t play anymore because of a troublesome left knee.
The Wolves’ Antoine Walker played two seasons for Riley and was part of the 2006 NBA championship team. He told Sports Headliners awhile ago he thinks Riley is trying to “salvage” something from this season by gaining the No. 1 pick. He respects Riley, who has had five NBA championship teams, describing him as a great coach and shrewd evaluator of talent.
What puzzles Walker is why Riley radically changed the roster of the Heat so soon after having a title team. Last summer the Heat moved on without veterans James Posey, Jason Kapono and Walker. Then the trade of O’Neal and sidelining of Wade has left the Heat with a terrible team that includes former Wolves Ricky Davis, Mark Blount and Marcus Banks.
Walker said the Heat have to start from “scratch” beginning with the 2008 draft. “Having the No. 1 pick doesn’t necessarily make it happen, so it’s definitely going to be a rebuilding process,” Walker said.
The Wolves, meanwhile, have both stayed in the lottery race and shown some improvement on the court. Right now the Wolves have the third worst record in the league. They’re likely to be dealt one of the first half dozen picks via the draft lottery. The Wolves, with one star in 23-year-old center Al Jefferson, have been evaluating several other young players who at times show promise and have produced a sporadic surge in better play since early March.
How ironic if the Wolves, already more talented than the Heat, out lucked the Heat in the draft lottery.
Antoine
Walker
Al Jefferson
Worth Noting
While managing a Twins game last week, Ron Gardenhire received a text message from son Toby. Toby inquired as to how long he should cook a steak on each side. Toby, a minor leaguer in the Twins farm system, is living in his dad’s Florida home.
Although the Twins won only three of seven games on their opening home stand of the season, the pitching was surprisingly effective. Starters had a 3-4 record, with a 3.89 ERA. In 44 innings they allowed 19 earned runs, 46 hits, struck out 21 and gave up only one walk.
A reader wrote to ask who succeeds Torii Hunter on the Twins as a team leader. Michael Cuddyer is my guess. He’s an outstanding person, respected on and off the field. He gave teammates motivational t-shirts this spring.
Twins president Dave St. Peter is featured in the April issue of Twin Cities Business. The story headline: “The Nicest Guy In Baseball.”
Those who thought the Gophers could hire in-demand basketball coach Tony Bennett of Washington State last year might have been wrong. A source told Sports Headliners that Bennett, a Wisconsin native, was Indiana’s first choice for the Hoosiers’ job that opened up earlier this year. The source reported Bennett said no to Indiana, as did another respected young coach, Sean Miller of Xavier. Third choice and the man who took the job earlier this month replacing Kelvin Sampson was Marquette’s Tom Crean. So if Bennett wouldn’t leave Washington State for Indiana with all of its recruiting advantages, then he probably wasn’t interested in the Gopher job either.
As of Sunday night, there were single seats left for each of the Wild’s four potential home Western Conference quarterfinal games. Tickets can be purchased at the Xcel Energy Center Box Office and at all Ticketmaster (www.ticketmaster.com) locations or by calling Ticketmaster at 651-989-5151.
Lou Nanne thinks the Stanley Cup playoffs will be competitive with several teams, including the Wild, possible candidates for the finals. Goal tending is the key to the Wild’s chances, the former Minnesota North Stars president said.
Nanne plans to be on the state tournament hockey telecasts again next year. It will be his 45th year of providing commentary.
Nancy Lindahl, co-chair with husband John for TCF Bank Stadium fundraising, plans to visit every county in the state seeking donations for the new Gopher football stadium. That project begins later this spring and Lindahl said fundraising is within $8 million of being completed for the facility that opens in September of next year. Financing for the $288.5 million facility is coming from various sources including private donations.
The first brick in the new stadium will be placed today by Hilding Mortenson, a 100-year-old former brick layer. He laid the first brick in Memorial Stadium in 1924.
Dave Mona said his new book, Beyond the Sports Huddle: Mona on Minnesota, will be sent to reviewers in July and available to the public later in the summer. The co-host of WCCO Radio’s Sunday morning Sports Huddle program is finishing up a book devoted to interesting sports and other personalities he’s known.
Ron Gardenhire
Photo courtesy of Minnesota Twins
Lou Nanne
