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Hoke Fits Profile for U Job Better Than Most

Posted on November 15, 2010November 4, 2011 by David Shama

Will Brady Hoke be a finalist for the Gophers football coaching job?

There may be more common sense reasons why Hoke could be a finalist than anyone else the Gophers will seriously consider.  It’s not known whether San Diego State’s head coach is interested or if Minnesota is in pursuit but it is likely the answer to both questions is yes.

Hoke’s resume is appealing and presumably so is his availability.  It’s likely Gophers athletic director Joel Maturi prefers candidates with previous college head coaching experience and Hoke, 52, has impressed at San Diego State and previously at Ball State.

He’s in his second season coaching the Aztecs, now with a 7-3 record after last Saturday’s 40-35 loss to national title contender TCU in Fort Worth.  San Diego State also lost to nationally ranked Missouri by only three points in Columbia.  The Aztecs were 4-8 last season, a two game improvement over 2008.  With two games remaining on the schedule, the seven wins total surpasses the previous 11 seasons.

At Ball State Hoke’s last team was 12-1 and ranked in the national polls for the first time in school history, rising to No. 12 at one point.  Just like he’s doing at San Diego State, Hoke’s record improved at Ball State and in his last four seasons he won four, five, seven and then 12 games.

San Diego State and Ball State are difficult places to turn out winners.  At San Diego State the Aztecs draw miniscule crowds, the athletic department loses money and turmoil has sometimes characterized the department.

Hoke’s salary last year was $676,800, according to https://college-football-coaches.findthebest.com/detail/79/Brady-Hoke.  Mountain West Conference coaches can’t earn anything close to what those in the Big Ten make because of smaller school and league revenues.

Offering Hoke a salary of over $1 million per year looks like big money compared to San Diego State, yet would probably be far less than what other finalists for the Gophers job will demand.  But in addition to money, Hoke could be attracted to returning to the Midwest where he not only coached Ball State but also spent eight seasons at Michigan.

Maturi likes to talk about the “right fit” when he has coaching openings.  Hoke’s Midwestern and Big Ten background is attractive.  He was associate head coach at Michigan and knows the Big Ten area, a plus for coaching and recruiting.

Hoke is intriguing, too, because of the reputation he and his staff have for teaching.  Better instruction will improve the performance of players regardless of talent.  Hoke’s assistant coaches include former Cleveland Browns quarterback Brian Sipe, offensive coordinator Al Borges and defensive coordinator Rocky Long.  Borges has over 20 years experience as an offensive coordinator and Long had a solid record as New Mexico’s head coach where his teams were exceptional in rushing defense.

A former high school coach in the San Diego area emailed Sports Headliners about Hoke, describing him as a “great candidate” for the Gophers job.  The ex-coach said Hoke’s priorities are the kicking game, defense, running the ball and then passing. A lot of people who know football believe that is the formula to win at Minnesota, a program which for the better part of 40 years has been subpar defensively.

Before coming to Minnesota, Maturi was athletic director at a Mid-American Conference school, Miami of Ohio, and a Ball State rival.  Maturi might have a pipeline of information from his MAC contacts that could further persuade him to pursue Hoke.  Maturi is under a lot pressure to make the right hire and the better his information about a candidate, the better his comfort level.  That all could be an edge for Hoke.

What Hoke has going against him, though, is he’s never been a head coach at a BCS conference school.  And that’s a detriment to his resume because the Gophers minimize the risk in who they hire if they can attract a proven winner from one of the six BCS conferences.

Not convinced?  Except for Jim Wacker, who came from TCU and the now defunct Southwest Conference, all of the Gophers most productive coaches for the last 50 years were previously head coaches at major programs.  The least successful included Joe Salem from Northern Arizona, John Gutekunst who had been Minnesota’s defensive coordinator and Tim Brewster, a former NFL and college assistant with no head coaching experience.

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