P.J. Fleck begins his eighth season as head coach of the University of Minnesota football team this week. Everyone who has followed his career at the U will agree he’s unique, but more importantly he has been accepted by more Minnesotans as authentic.
Fleck’s personality and make up, with his enthusiasm, determination, vision and planning, make him stand out even among his peers across the Big Ten and nation. Seemingly never at a loss for words to advocate for his program and players, he’s filled with energy, passion, curiosity and a commitment to teach, coach and help others inside and outside the U. He is also the first to admit his over-the-top style and demand for commitment to his culture isn’t for everyone.
Interestingly, when Fleck was a preschooler, his mother was so concerned about her son’s exuberance she took him to a medical authority to be checked out. The verdict: nothing wrong with the kid who was bouncing off the walls at home—just his nature.
Fleck, 43, has preached his ‘Row the Boat” philosophy from day one at Minnesota. The mantra actually dates back to his prior years at Western Michigan where he coached the Broncos to their first bowl win in program history and in his last season went 13-1, with a final national ranking in the top 20.
“Row the Boat” means no matter how difficult the circumstances, you put oars in the water and keep rowing. The mantra and Fleck’s perspective about never giving up tie back to the death of his son Colt in 2011 who passed away soon after birth from a heart condition. The tragedy inspired the then youngest head coach in FBS to steam ahead in life regardless of the obstacles.
When Minnesota athletic director Mark Coyle sought out a new head coach in January of 2017, he knew he was getting someone that didn’t fit the stereotypical coach in personality and make up. “P.J. is a proven winner and a strong leader,” Coyle said back then. “He’s built a unique, positive culture that gets the best out of his students on the field and in the classroom. His infectious energy and passion make him a terrific coach and dynamic recruiter. I am excited he will be leading the Gophers for years to come.”
Fleck has brought sustainability to the program which is something that characterizes successful programs across the country. His best team in 2019 was 11-2 and finished ranked No. 10 in the final AP poll. The COVID year of 2020 was an outlier for many programs including Minnesota, but since then Fleck’s teams have been 9-4 twice and 6-7 last year.
Brent Salem, a former college coach and son of ex-Minnesota head coach Joe Salem, is impressed with what Fleck has done at a job he considers among the more difficult places to win in the Big Ten. “He is doing it the right way, bringing in kids, recruits, that want to buy in and be part of the program.”
Fleck takes a 360-degrees view on his life and view of his job leading the program. Academically, athletically, socially, spiritually. That’s a core message to his players who have excelled in the classroom and been active in various community causes. “Our program is about two things,” Fleck has said. “Serving and giving.”
Fleck’s dynamo personality, endless energy and constant preaching about culture caused a lot of people to question whether he is genuine. More and more have come to find out who he is, including friends like Cal Simmons, a Minneapolis area insurance executive. The two play golf together at Interlachen Country Club. (BTW, Fleck likes to joke he’s “the perfect member” who pays his dues but seldom plays golf because of his demanding schedule.)
What was Simmons’ initial take about the Gopher coach? “I think like everybody’s first impression it was questioning how much of this is just an act and how much is real? I quickly came to realize that everything he says is what he believes,” Simmons said.
“He walks the talk. He’s committed to his kids. He’s committed to sending young men out into the world so that they can be successful.”
Fleck is a master of not only the big picture but also the details. His players are even schooled in how to properly shake hands. “…You know a lot of these kids have come from kind of tough backgrounds and they leave after four years ready to contribute to the world and it’s because of P.J. Fleck,” Simmons said.
How quickly did Fleck validate to Simmons who he really is? “I think immediately when I started to be around him. He’s unchanged. He’s the same way all the time. He is who he is.
“I’ll play golf with him, and we’ll talk about things. We’ll talk about football maybe a little bit, not a lot. But then I’ll hear a press conference…and he says the same thing to the press that he says to me the day before when we’re playing golf. He doesn’t tell me one thing and mask it over with a different story to the press.”
What is Simmons’ reaction to Fleck’s non-stop energy? “He’s different. His engine runs at a very high level. He’s just wound kind of tight. …I used to play a lot of golf with (former U coach) Lou Holtz. In some ways, the overall personality is somewhat the same. But you know, we’re all different and he is who he is.”
Salem, who lives and works in the metro area and is a Gopher fan, offers this perspective on Fleck’s personality and make up: “The thing I always said was if the recruits like him and the kids (his players) do…that’s all that matters. It doesn’t matter what we think.”
Simmons, a member at Interlachen for 46 years, might receive a call from Fleck at 8.m. asking about playing golf at 10 a.m. Simmons knows he might be second choice after Fleck’s wife Heather, but he doesn’t mind.
Fleck is about a 10 handicap, Simmons a 7. They play competitively against one another, and the better score might be determined with the final putt.
Simmons has seen the coach’s skill and competitiveness on the golf course even if changes in college football have taken away his time on the links. “P.J.’s life changed with NIL and the portal. He used to have much of the second half of May and the month of June off. He would start work again about July 1. With the portal, he doesn’t have any time off. The portal just completely shot his month of June this year. …”
The time demands that come with being a head coach in college football are over the top. Unless you’re an insider or at least on the fringe of the job, you can’t have much grasp of what Fleck’s life is like. The schedule is virtually non-stop with his administrative duties, coaching, recruiting and travelling, and engaging with players, parents, the public and media.
But there are non-negotiables with his time, including taking care of his well-being. It’s a must-do to remain physically fit and Fleck’s Thursdays include meeting with a confidant to discuss what’s on his mind. There is also a weekly date night with Heather.
When Fleck arrived here in January of 2017, he talked about winning national championships at the school that claims seven with the last coming in 1960. He also spoke early on about expanding the 50,000 seat U stadium to 80,000. Neither of those things have come close to happening and perhaps those lofty goals can be attributed to an exuberant 36-year-old coach but there’s nothing wrong with setting the bar high at a place where it’s been challenging to win for a long time.
Asked about the changing landscape of college football and the ceiling for the Gophers program last week, Fleck didn’t talk about winning championships but instead voiced optimism about the expanded College Football Playoffs that now will have a 12 team field.
“I think as you go through this with 12 teams, that leaves the window open for a lot of teams to get in there from different conferences. I think that’s exciting for the fans. I think that’s exciting for college football and the growth of the sport…I think I’ve said that publicly at Big Ten Media Days that I think it’s really healthy especially for Minnesota.”
Dave Mona is another friend of Fleck’s, and he sees a change in the coach. “I think he’s mellowed,” Mona said. “I think he’s thoughtful about what he says.”
The Fleck naysayers have been predicting for years that the coach intends to move on for another job. But Fleck frequently talks about how much he and Heather enjoy being part of this community. Fleck has established roots here including his close relationship with Coyle.
Part of Fleck’s commitment here includes the building of a new home. The house was supposed to be finished earlier this summer, but the move in was happening last week.
“I mean, we’re still waiting to move into our house,” Fleck said last Monday. “Call me frustrated. I mean Heather’s right there moving right now. We’re moving in today.
“This was (going to be) June 1, July 1, August 1 and now it’s August 19th. I told her a year ago I’d help (with the move). I can’t help (when) it’s August 19th and our driveway is just being poured today.
“How do you move in (when) the movers show up the same time the concrete guys show up?
“So, pardon the expectation not meeting reality. Call me crazy.
“(But) they don’t have to worry about me, the Italian-Irish woman is at home. She’s got a huge heart. She got every single person lunch today.”
That sounds like Minnesota nice. Authentic.